Coke, Pepsi Pledge to Reduce Calorie Consumption Coke, Pepsi and Dr Pepper said Tuesday they'll work to reduce the calories Americans get from beverages by 20 percent over the next decade by more aggressively marketing smaller sizes, bottled water and diet drinks.
Food Industry Cuts Calories Four-Fold Over Pledge Some of the nation's largest food companies have cut daily calorie counts by an average of 78 per person, a new study says, more than four times the amount the industry pledged to slash by next year.