WASHINGTON — The chants echoed through FedExField all day Sunday.
“You like that! You like that! You like that!”
Crowd at FedEx Field chanting: You like that! You like that! You like that! #Redskins—
Chuck Carroll (@TheChuckCarroll) December 20, 2015
So this made it on the big screen at FedEx Field https://t.co/gPzwsftKwg—
Jake Russell (@_JakeRussell) December 20, 2015
yertsetab (@yertchris1994) December 20, 2015
Kirk Cousins joining the fans in the "YOU LIKE THAT" chant vine.co/v/iKrP5Zb9qrI—
Ben Celestino (@bencelestino) December 20, 2015
Likely the loudest 'You like that!' chant in history of mankind. Hilarious.—
Barno (@DCBarno) December 20, 2015
Apparently Kirk Cousins — creator of the “You Like That” mania — filed for a trademark on that phrase, according to ESPN’s Darren Rovell, back in October.
Kirk Cousins has filed for the trademark to the phrase "You Like That."—
Darren Rovell (@darrenrovell) December 21, 2015
It makes sense for him to have the trademark, for plenty of reasons.
First, it’s become somewhat common for athletes to file trademarks on their logos or catchphrases. Robert Griffin III filed for trademarks to more than a dozen phrases in 2012, including iterations of his nickname, “RG3” and “RGIII.”
Also, the Redskins keep winning, and fans of course like that.
Finally, Cousins is playing the best football of his career, and he has converted plenty of players, fans and others into believers.
YOU LIKE THAT #HAILYEAH—
Chris Baker (@cbaker92redskin) December 20, 2015
Matthew Berry (@MatthewBerryTMR) December 20, 2015
Washington Redskins (@Redskins) December 20, 2015
You like that—
Kevin Durant (@KDTrey5) December 20, 2015
Things I like: 1 Skins win 2 Shake Shack after a Skins Win 3 Hearing ppl say "You Like That" while eating Shake Shack after a Skins win!—
Kirk Cousins (@KirkCousins8) December 20, 2015
Cousins uttered the phrase after the Redskins beat the Philadelphia Eagles, the team they need to beat on Saturday to clinch the NFC East title, in early October. But when he screamed it after the Redskins completed the biggest comeback win in franchise history, it went viral.
T-shirts, which raised $41,000 for the International Justice Mission, were created and sold.
The original Vine of the moment has been played more than 26 million times at time of posting, and it doesn’t seem likely to slow down any time soon.
It’s probably safe to say the Redskins don’t hate that.