I see business won and lost everyday as a result of companies having or not having context.
Context, as it relates to government contracting, is a critical element for anyone responsible for supporting decision-making.
Without a fundamental understanding of your environment, it’s pretty much impossible to draw conclusions from the information available via public or private sources.
Learn more and read Guy Timberlake’s full column: How Do You Connect The Dots When You Don’t Know What The Dots Mean Or Where To Find Them?
WNEW’s Amy Morris contributed to this report. Follow her on Twitter.
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