Are Redskins Wrong for Selling Hope on Nostalgia?
WASHINGTON (CBSDC) – Long-suffering Redskins fans, whether old enough to remember the franchise winning three Super Bowls or young enough to only remember losing, have one thing in common: the pain of not understanding how to get back to the golden years.
Daniel Snyder, who made his bones (billions of them) as a marketing wizard prior to purchasing the team, has come under scrutiny by some in recent years for repeatedly selling fans on that nostalgia – the times we used to have in D.C. — and on the belief that a renaissance, which never seems to come, is on the horizon.
But perhaps there comes a time when you have to ask yourself, why shouldn’t he?
On Thursday, the team released a teaser trailer of sorts, which was an amalgam of great plays through Redskins history, with a respectable portion coming from those ‘glory years’ and a sizeable sprinkling of more current highlights from guys like Santana Moss, Robert Griffin III and Alfred Morris.
The mere existence of the video sparked a debate between Grant and Danny on 106.7 The Fan the following afternoon.
“In the past, this Redskins organization, to market themselves after bad seasons, has, ‘Five championships, two NFL titles, three Super Bowls,’” Danny Rouhier said. “They love talking about Redskins tradition. Well, you haven’t had a tradition in 21 years now. A shorter amount of time than you were really good – basically a 12-year flair up – you’ve been bad for almost twice as long. So this tradition you’re talking about is disingenuous.”
“I guess what I don’t understand is what you want,” Grant Paulsen said. “There’s a lot of teams that do this. On every Baltimore Orioles press release they list the years they won the World Series. They haven’t won a World Series since 1983. Why wouldn’t they do that? I don’t understand your logic on that.”
“What I want is for them to just be honest,” Danny said. “Tell me why I should be excited about this Orioles team, not digging up the nostalgia of the past, because it’s like oil under the ground, Grant, eventually that runs dry.”
“But that’s part of winning the title, is that it never goes away,” Grant said. “That’s part of why you want that championship.”
Remember when thousands of seats were ripped from FedExField, to install standing room only party decks? They were pitched as yet another modern innovation being added to the stadium in an effort to stay current with the times.
Only, a portion of those seats remain torn away, leaving two gaping holes at either end of the stadium’s infrastructure to serve as a bleak reminder of the incomplete job this team has done at accomplishing its goals in recent history.
At present time, it’s been 22 years since the Redskins have won a Super Bowl. In fact, that anniversary comes up in two days.
Is time to let go of the past, or is that past a vital reminder of the price paid for continued passion – passion which may or may not eventually be rewarded with another championship?
That’s a question Redskins fans have to ask themselves, as there are no guarantees for what the future holds.
Again, if you haven’t seen the trailer you can watch it here.