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Sonic Apologizes For ‘Scalp The Redskins’ Sign

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BELTON, Mo. (CBS DC) — A Sonic fast-food restaurant in Belton, Mo., is apologizing for a sign that said “scalp the Redskins.”

The sign, which read “KC Chiefs Will Scalp The Redskins Feed Them Whiskey Send 2 Reservation,” was put up Sunday in anticipation of the Washington Redskins-Kansas City Chiefs game. The Kansas City star reports the sign was only up for 15 minutes before the owner ordered it down. But the damage was already done after it went viral when Delores Schilling posted a picture of it on Twitter.

“Everyone please look at this pic and tell @sonicdrive_in what you think of it,” Schilling tweeted.

After the picture went viral, Sonic Drive-In apologized profusely on Twitter.

“There is no place for racism in our company and we and the location owner are very sorry,” one of the tweets read.

Another one said: “The message was hurtful and wrong. The brand and the location owner are very sorry.”

Patrick Lenow, Sonic’s vice president of public relations, also released a statement on the matter, calling it a “lapse in judgment.”

“His passion for his hometown football team and a reputation for creative remarks on his message board resulted in a lapse in judgment and he regrets allowing the remarks to be posted,” Lenow said in a statement to WDAF-TV. “The owner has reinforced with his employees the boundaries of what is acceptable and unacceptable.”

The Redskins are being pressured to change their team name, as many groups, including President Barack Obama, deem the term “redskin” racist.

Owner Dan Snyder has stated that he will not change the team’s name.

The Redskins lost to the Chiefs Sunday, 45-10.

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