WASHINGTON (CBSDC) – The American Society of Plastic Surgeons has released a new survey that shows most women want to see what reconstructive surgery results would look like before undergoing treatment for breast cancer.

This is the premise for National BRA Day, or Breast Reconstruction Awareness Day, a veritable show-and-tell by patients across the country who have had the procedure done already.

And this new push by women to have information become more transparent has a strong celebrity backer. Singer-songwriter Jewel is the celebrity spokesperson for the BRA awareness campaign. She’ll be performing a charity concert which she has written an inspirational song for to help raise funds for the campaign.

“When I was writing the song there was a lot of survivors that came to mind. And I’m always continually amazed at how resilient women are. And how, when faced with a difficult position, they find the courage to say I’m gonna fight on. I’m even gonna be better.”

Apart from some women never being shown results, 7 out of 10 are not fully aware of their reconstruction options. By the time some women find out, it’s too late.

According to the report, Frank DellaCroce, M.D. with the American Society of Plastic Surgeons shared, “I see a great number of patients who come in and say ‘I’d wish I had known beforehand. I wish I could turn the clock back.’ But the problem is you can’t turn the clock back.”

BRA Day will be Wednesday, October 17. To find out more information, simply click here.

Bra Day was first launched in Canada in 2011.


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