WASHINGTON (CBSDC) – The man behind “9-9-9” will have a new outlet to present his message to 6 million listeners starting on Inauguration Day, a message that once made him the favorite for the Republican presidential nomination.
Herman Cain will return to radio full-time on Inauguration Day of 2013, replacing longtime conservative talk-radio host Neil Boortz, who announced his retirement Monday. Radio Insight tweeted a web cache from WSB Radio’s web site, indicating that Cain will take over on the same day that a former foe, whether it is President Barack Obama or Mitt Romney, will be sworn in as president.
“Neal has spent his career as a bold, vocal advocate of what is right in this world and condemning that which is not,” said Cain, who is inheriting a show that reaches 200 stations and 6 million listeners. “I promise the torch Boortz is handing off to me will blaze as bright, as bold, and as loud as ever.”
Cain’s move to a full-time role will come with some familiarity. The former Republican presidential candidate often joins Boortz’s program regularly, providing daily commentary segments for the radio network.
“Also, I am ecstatic that Neal has kept the radio host’s chair warm for me all these years,” Cain said jokingly. “He may be ‘The TalkMaster,’ but Neal’s listeners know I’m the ‘The Dean of the University of Common Sense.’”
Though Boortz is leaving after 42 years, there is excitement for bringing Cain on board, who was known for his charismatic nature on the campaign trail.
“Herman Cain is the logical successor for Neal,” Dan Kearney, vice president and market manager of News/Talk WSB, said in a statement. “He is very well known, passionate about his beliefs, not afraid to speak his mind and our listeners have shown they love him. We’re thrilled at his return.”